Updating the Sales Playbook in the Time of COVID-19

We are pleased to share our latest intellectual capital piece, “Updating the Sales Playbook in the Time of COVID-19”.

In examining what got us through the Great Recession, FSP Managing Partner Adam Charlson realized what worked before is not necessarily going to be effective in this crisis. In speaking with CEOs and Sales Leaders from across the technology spectrum, there is consensus that the “Sales Playbook” needs to change.

In creating the attached, Adam tapped some of the technology industry’s most innovative and accomplished sales leaders:
Tom Schodorf
Scott Lovett
John Turner

We sincerely hope this provides some helpful insights. In the meantime, hoping you and yours remain safe and healthy!

Updating the Sales Playbook

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